Wednesday, November 16, 2011

Golden Hands Monthly, June 1974

My 100th post!


Golden Hands Monthly was one of many craft and hobby magazines published by Marshall Cavendish in the 1970s and '80s.  It was mostly concerned with fashions and home dressmaking, and included a multi-sized paper pattern with each issue.

As you can see by the clothes worn by the models in the picture above, there was a vogue for retro fashions in the early seventies.  Their outfits (complete with twin-sets and hats!) are a nostalgic take on the 1930s.  The designer uses a muted palette of off-browns and purples - colours popularised by Biba - to achieve a glamorous soft-focus effect.

All this is in great contrast to the 1960s, a decade dominated by bright vibrant colours and crisp futuristic designs!  The backwards-looking fashions of the 1970s clearly signalled disillusion with the modern era and the end of post-war optimism.

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