Saturday, February 2, 2019

"Newest Beach Outfit" (Australian Home Budget 1929)


Beach pyjamas!

Pyjamas first made their way into Western wardrobes as men's sleepwear in the late nineteenth century.  (Before then men as well as women wore nightshirts for sleeping.)  By the 1910s some daring women also adopted them for sleeping, and then as the 1920s progressed, for lounging in.  By 1925 they had been adopted as promenade wear in some of the most fashionable resorts of the French Riviera, but beach pyjamas didn't percolate into the wardrobes of ordinary women until later in the decade.  And that brings us to this magazine in 1929, where a pattern for a set of beach pyjamas is offered to home dressmakers.

This version consists of a loose jacket and slacks, worn over a tank top (or might it be a bathing suit?)   Very often, beach pyjamas were worn without the jacket, allowing for a maximum exposure of tanned skin.  Judging by the amount of times they are mentioned in fashion and women's magazines, beach pyjamas reached their peak in popularity in the early 1930s.



And from the same magazine... more fashionable beachwear for 1929.  At the top a reasonable modest bathing suit, at the top right a beach wrap, and down the bottom, three designs for a beach coat.


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