Monday, March 31, 2025

Styles of '65: Blouses and Overblouses (Spiegal & National Bellas Hess catalogs, Spring-Summer 1965)

It's the first of the month, so I'm heading back to 1965 again to look at blouses as advertised in two American mail-order catalogues.

Firstly, Spiegel offers blouses with Bermuda collars, and blouses with ruffles.

Spiegel, Spring-Summer 1965
Left side, top to bottom
GINGHAM WOVEN CHECK; all combed cotton.
PASTELS WITH DACRON*; lustrous, easy-care broadcloth of 65% Dacron polyester, 35% prime cotton.
'SHAKESPEARE' PRINT... sure to be a lively conversation piece!
Right side, top to bottom:
TINY WOVEN CHECKS... they're delightfully dainty in fine all combed cotton.
PASTELS WITH DACRON*, silky-smooth broadcloth of 65% Dacron polyester, 35% combed cotton.
INTRIGUING PAISLEY PRINT; lustrous Avril® rayon and cotton broadcloth.
Though National Bellas Hess was selling its blouses for rather less than Spiegel, the look was very similar.

National Bellas Hess, Spring-Summer 1965

(AA)  Tab and Button Trim overblouse of fine cotton broadcloth
(BB) Embroidery and Ruffled Lace on a fine cotton Broadcloth overblouse
(CC) Bold-Check Sailor Blouse of woven cotton gingham
(DD) Lacy Ascot Tie, lace-ruffled sleeves on a lovely cotton broadcloth blouse
(EE) Zip-Front Overblouse with button-down collar, roll cuffs.
(FF) Lace-lavished Jabot Ruffle, piped neckline, tiny bow
(GG) Big, Bold Checked long-sleeve overblouse of woven cotton gingham

Short, straight overblouses made of cotton or cotton/synthetic blends appear to have been on trend in 1965.  It's a youthful look for a youthful decade.

No comments:

Post a Comment